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Escape rooms

The Escape Room Booking Page: why the calendar goes first

The booking page is where a chosen room becomes a paid reservation. The order of the screen decides how many visitors finish. Here is the order that works.

An escape-room website booking page in the Massive Impact framework style, for a zombie theme.

By the time a visitor reaches the booking page, the selling is done. They picked a room. The only job left is to not lose them, and booking pages lose people constantly, usually by putting the wrong thing first.

The calendar goes first

A decided visitor wants one thing: can we come Saturday night. Put the calendar and the available times at the top, before the fine print, before the upsells. When the first thing on the page answers the first question in their head, they keep going. When they have to scroll past three paragraphs to find a time slot, some of them do not.

Honest pricing, no surprises

The price a visitor sees when they pick a time is the price they pay. Fees that appear only at the final step are the single most reliable way to abandon a booking. Show per-player pricing and any minimum up front, and the checkout becomes a formality instead of a negotiation.

Group size, handled early

Ask for the group size near the start, not the end. It sets the price, confirms the room fits, and avoids the worst moment on any booking page: a visitor who filled in everything, then learns at the last step that their group is too small. Handle it early and the page finishes the sale the room card started.

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